A landing page is designed to be the first page your user might see on your website. It should introduce the user to a particular subject, and then signpost them on to pages containing more specific ...

If you’re managing multiple campaigns for your brand or your clients, you know how hard it is to scale landing page creation without sacrificing performance. This guide breaks it down—with real ...

Do you pay attention to your e-commerce PPC campaign's landing page? Here's how you can improve them for optimal results. There is a wealth of information about how your AdWords campaigns are ...

This way your landing pages are still under your domain—important for Google policy, brand building, domain-level cookie tracking, and domain-based web analytics. This becomes your “landing page ...

This post was sponsored by Unbounce. The opinions expressed in this article are the sponsor’s own. Your landing pages serve as pivotal points for converting visitors into customers. However, too many ...