Forbes contributors publish independent expert analyses and insights. Dr. Cheryl Robinson covers areas of leadership, pivoting and careers. When starting a company, several areas must be considered: ...

Most marketing teams treat product packaging as someone else's problem. You hand off specs to operations, they negotiate with ...

In the culinary world, there's a saying that people eat with their eyes. Beautiful-looking food makes people not only want to consume the food but also to believe that the food actually tastes better.

It's not easy to depart with a crisp, new product box. Find out when the cardboard can be useful and when it should be tossed. Sharon Profis Former Vice President of Content, CNET Studios As vice ...

One of the most expensive mistakes in product development is waiting to engage packaging engineering until after the product is developed.

In case you missed it, 89% of consumers more likely to buy products from Amazon than other e-commerce sites. This means that brands need to find new ways to connect with customers who prefer to shop ...

Shoppers aren’t imagining it. If you’ve noticed that products you’ve recently purchased are coming in boxes, cartons and other packaging that appear smaller, lighter in weight and decorated with less ...

SHENZHEN, GUANGDONG, CHINA, January 14, 2026 /EINPresswire.com/ -- Packaging has taken on greater significance for ...