One of the Web's biggest scorekeepers may be taking its eye off the ball. Omniture , the Web's most popular paid tracker of real-time online traffic data, has been intermittently giving its customers- ...

It all began with a post at UNEASYsilence titled "Lies, Lies and Adobe Spies" which caught on to the fact that Adobe CS3 apps were calling out to a suspiciously-crafted IP address. As it turns out, ...

Omniture, which provides tools for marketers to track their online campaigns, is announcing a set of product upgrades today. New versions of its flagship product SiteCatalyst and its search ...

I thought Omniture’s (news, site) recent Q1 2009 earnings call provided more insight into the company than past calls; perhaps this was the result of less than all positive news. Let's take a look.

Adobe made a big splash with its $1.8 billion acquisition of Web analytics company Omniture. However, the logic behind the deal isn't exactly obvious. What we found is that as we've been talking to ...

Marketing research companies Omniture and comScore today plan to announce they will form a partnership to measure online traffic for advertisers and publishers. The collaboration will include Omniture ...

This feels like the good old dotcom days: Adobe is buying a web analytics firm for $1.8 billion. Adobe said today it will acquire web analytics firm Ominture for $21.50 a share. That’s a 45 percent ...

This bullish call comes from more than just one analyst. Every day, the sun rises on Wall Street, and a plethora of professional analysts wake to issue new opinions on stocks. Here at the Fool, we use ...