Few brand mascots are as globally recognizable as Hello Kitty. Since her debut in 1974, the mouthless feline has become synonymous with Japanese "kawaii" culture, adorning everything from pencil cases ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook While Hello Kitty Island Adventure already has a great lineup of beloved Sanrio characters, we can ...

Hello Kitty’s legendary designer Yuko Yamaguchi is stepping down at 70, ending a 46-year era that turned the character into a ...

Jill Koch, SVP of Brand Management and Marketing at Sanrio Inc., tells PEOPLE about the roll out and what fans can expect It's time to meet some of Hello Kitty's closest pals! Sanrio is introducing ...

Sanrio is responsible for making some of the cutest mascots the world has ever seen, and there is no denying it. From Hello Kitty to Kuromi and even Tuxedo Sam, the brand has a monopoly on kawaii ...

The designer behind Hello Kitty is stepping down after 46 years, during which time she oversaw the feline character achieving ...

Sanrio is the latest in a long line of Overwatch crossovers. Last year saw a number of new crossovers as well as returning ...

Hello Kitty, the beloved cartoon character that's brought smiles to kids and adults around the world for generations, is celebrating her 50th anniversary this year. The Japanese company Sanrio first ...

Out of all the surprises happening in Overwatch next season, a collaboration with Sanrio may be the most unexpected — but also the most welcome, particularly for fans of cute and cuddly things. Hello ...

The Overwatch x Hello Kitty & Friends collaboration was released on February 10, 2026, and the skins will be available in the shop until February 23, 2026. Crossovers in the game tend to be ...

Overwatch is welcoming Hello Kitty and her Sanrio friends with a major game overhaul, set to arrive on 10 February.