Just when you thought ASOS couldn’t get any better-the trendy fashion house recently stopped Photoshopping its models’ stretch marks and skin imperfections-the brand made a decision that will win your ...

Add Yahoo as a preferred source to see more of our stories on Google. ASOS is taking another step toward fashion inclusivity with their latest move, and we're impressed. The clothing retailer ...

Shop the best wedding guest dresses for spring 2026. Floral dresses, polka dot dresses, satin dresses and pastel dresses.

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If you're someone who still prefers to try clothes on IRL before buying, ASOS' new See My Fit tool might soon convince you to shop exclusively online. ASOS teamed up with Israeli augmented reality ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Asos has begun showing its apparel on various body types, picturing select women's items on different women, Refinery29 reports. The feature will soon roll out to its mobile app. "We’re always testing ...

A TikTok user has shared her clever strategy for keeping her ASOS return rate under 70% to avoid the retailer's new charges ...

I NEVER thought I would see the day when I’d be accused of “abusing” clothes. But there it was, in black and white. “Taylor”, from Asos customer services, was politely letting me know that my recent ...

Many high street brands may be waking up to the fact that women don't come in one shape or size, but they still have a long way to go to please every individual's need. Some are starting to take the ...